At 2BETRUE our environmental commitment to nature and the sustainability of our planet is echoed in each bottle and further driven by our commitment to carbon-neutral manufacturing, eco-friendly bottling, and sourcing of only the finest earthbound ingredients. Every bottle of 2BETRUE is manufactured in the USA in a women-owned and operated facility, powered 100% by renewable wind energy.

It’s now common knowledge that one of the best tools to tackle the climate crisis and keep our temperatures from rising above 1.5C is to plant trees. They are also crucial to preventing ecological collapse.

Through our tree planting partner, The Eden Reforestation Project, we plant 1 Mangrove tree in Madagascar for every order we receive. Our Mangroves store 4x the carbon compared to tropical rainforests. This is one of the ways that we minimize the impact of all of the natural raw materials that we ask our beautiful earth to provide for us.

We are proud of limiting our ecological footprint through carbon-neutral manufacturing, allowing us to stay true to our mission of always being true to you, our earth and the skincare products we love to curate for you.

Guided by our True approach, we reject animal testing and only source premium ingredients hyper-focused on Kosher Certified Materials, Vegan Formulas, Zero Artificial Fragrances, Sustainable Raw Materials and Practices from earth, to bottle, to your bathroom counter.

You have a say in the skincare you love. Be True to You!